{"id":6822,"date":"2023-01-13T07:04:25","date_gmt":"2023-01-13T07:04:25","guid":{"rendered":"https:\/\/tagembed.com\/blog\/?p=6822"},"modified":"2026-01-08T10:28:01","modified_gmt":"2026-01-08T04:58:01","slug":"how-to-create-a-landing-page-in-wordpress","status":"publish","type":"post","link":"https:\/\/tagembed.com\/blog\/how-to-create-a-landing-page-in-wordpress\/","title":{"rendered":"How To Create A Landing Page In WordPress That Converts: Step By Step Guide","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n<p>Do you want to create a custom landing page for your website that converts? With <a href=\"https:\/\/www.statista.com\/statistics\/617136\/digital-population-worldwide\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">more than 4.66 billion internet users worldwide<\/a>, your website has a great chance to convert visitors into leads.&nbsp;<\/p>\n\n\n\n<p>All this will be possible with a professional-looking landing page.<\/p>\n\n\n\n<p>You can grab users\u2019 attention quickly using the power of the landing page. Landing pages are widely used in paid marketing, <a href=\"https:\/\/tagembed.com\/blog\/social-media-marketing-ideas-for-holidays\/\">social media marketing,<\/a> and other marketing campaigns.&nbsp;<\/p>\n\n\n\n<p>Users coming from campaigns will land here first. That\u2019s why it is called a landing page.&nbsp;<\/p>\n\n\n\n<p>Landing pages are a great way to remove unnecessary distractions and let people focus on taking action.&nbsp;<\/p>\n\n\n\n<p>You can also add graphics, <a href=\"https:\/\/tagembed.com\/google-review-widget\/\">Google reviews<\/a>, and videos to the landing pages to grab users\u2019 attention and convert them into customers.&nbsp;<\/p>\n\n\n\n<p>In this article, you\u2019ll learn how easily you can create a landing page in WordPress using the Astra theme, Starter Templates, and the Spectra page builder.<\/p>\n\n\n\n<p>Before moving further, have a quick look at what we will cover.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What\u2019s a landing page?<\/li>\n\n\n\n<li>Why is a landing page different from a normal page?<\/li>\n\n\n\n<li>Creating a landing page in WordPress<\/li>\n\n\n\n<li>Conclusion<\/li>\n<\/ul>\n\n\n\n<p>We\u2019ll cover everything step by step and, by the end, you\u2019ll have a fuller understanding of landing pages and how to build one.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is a Landing Page?<\/h2>\n\n\n\n<p>Many people confuse a homepage with a <a href=\"https:\/\/avivdigital.in\/landing-page-optimization\/\" target=\"_blank\" rel=\"noreferrer noopener\">landing page<\/a>, so let\u2019s start here first.&nbsp;<\/p>\n\n\n\n<p>A homepage is the first page that visitors will see after they visit a business domain. It contains your business information, outlines for products and services, and lots of navigation links to help users find what they need.<\/p>\n\n\n\n<p>Landing pages are <a href=\"https:\/\/wpspectra.com\/wordpress-tutorials\/high-converting-landing-page\/\" target=\"_blank\" rel=\"noreferrer noopener\">designed to convert leads<\/a> by capturing visitors\u2019 information and nothing else.&nbsp;<\/p>\n\n\n\n<p>It\u2019s a specially created page with <a href=\"https:\/\/tagembed.com\/blog\/best-wordpress-plugins\/\">minimal distractions<\/a>, to help generate more leads and increase sales.<\/p>\n\n\n\n<p>Here\u2019s an excellent example of a landing page:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/jBuQevuSfLmQRp2wTQxWzVrj0JD9zbfDDRrAr6iLqmkT9PNtiOfoS0zfq-7Y-tiopzyP6m0UO01i-5o_Px9fyPN2vY031qgrOgGEj3siWzQcBQPseOYPhBguaVBBFUPHh1fYsoKZZNzw7hpJD4KQiv7qfPek5xogaloH8EWfkdKWpJFA14oU-JrXeaN1RQ\" alt=\"drive landing page\" title=\"landing page lyft \"\/><\/figure>\n<\/div>\n\n\n<p>As you can see, the page itself is minimal and has a single aim, to collect contact details from potential drivers.<\/p>\n\n\n\n<p>There is little to distract a visitor and the core message is clear.<\/p>\n\n\n\n<p>You can <a href=\"https:\/\/www.apexure.com\/landing-page-agency\/\" target=\"_blank\" rel=\"noreferrer noopener\">create landing pages<\/a> for your own business to encourage actions including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Signing up for your <a href=\"https:\/\/www.visme.co\/newsletter-maker\/\" target=\"_blank\" rel=\"noreferrer noopener\">newsletter<\/a><\/li>\n\n\n\n<li>Signing up for an email list&nbsp;<\/li>\n\n\n\n<li>Subscribing to a product or service&nbsp;<\/li>\n\n\n\n<li>Buying products from your online store&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>The aims of landing pages are many, but the process of delivering a good one is largely the same.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why is a Landing Page Different from a Normal Page?<\/h2>\n\n\n\n<p>A key difference between normal pages and landing pages is their motive.&nbsp;<\/p>\n\n\n\n<p>Both pages have different goals.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/wpastra.com\/guides-and-tutorials\/good-website-design\/\" target=\"_blank\" rel=\"noreferrer noopener\">Homepages are designed<\/a> to attract visitors and provide information, while a landing page converts visitors into customers.&nbsp;<\/p>\n\n\n\n<p>A homepage gives a complete overview of your business using detailed information. It may also have multiple goals like answering questions, providing information, and telling your story.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/instawp.com\/landing-page-optimization-how-to-improve-your-conversion-rates\/\" target=\"_blank\" rel=\"noreferrer noopener\">Landing page optimization<\/a> has a single goal. To convert anyone who lands on the page.<\/p>\n\n\n\n<p>You can create as many landing pages as you like, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Specific landing pages for a service or product&nbsp;<\/li>\n\n\n\n<li>A landing page for your paid marketing campaign&nbsp;<\/li>\n\n\n\n<li>A special page for subscribers coming from your email list and other <a href=\"https:\/\/tagembed.com\/blog\/benefits-of-social-media-aggregator-for-business\/\">social media<\/a> platforms<\/li>\n<\/ul>\n\n\n\n<p>Let\u2019s now look at how to create a beautiful landing page in WordPress without requiring CSS and HTML.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Creating a Landing Page in WordPress<\/h2>\n\n\n\n<p>To create a landing page, you\u2019ll require a <a href=\"https:\/\/www.hostinger.in\/domain-name-search\" target=\"_blank\" rel=\"noreferrer noopener\">domain name<\/a>, web hosting, WordPress, Astra, Starter Templates, and Spectra to customize your landing page.&nbsp;<\/p>\n\n\n\n<p>As you\u2019re researching landing pages, you likely have the first 3 set up already. We\u2019ll cover them here anyway in case you don\u2019t.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 1: Buy a Domain Name and Web Hosting<\/h3>\n\n\n\n<p>To create a landing page, you\u2019ll need a domain name and web hosting. While choosing a domain name for your landing page, consider the extension carefully for its SEO potential and personal branding advantages. The unique appeal of a <a href=\"https:\/\/www.namehero.com\/blog\/me-domain-meaning-what-is-it-and-who-should-choose-it\/\" target=\"_blank\" rel=\"noreferrer noopener\">choosing .me domain<\/a> can set your business apart, offering a blend of professionalism and individuality.<\/p>\n\n\n\n<p>You can get domain names from Google Domains and Namecheap to name a few options.\u00a0And you can get web hosting from <a href=\"https:\/\/www.cloudways.com\/en\" target=\"_blank\" rel=\"noreferrer noopener\">Cloudways<\/a>, <a href=\"http:\/\/www.hostinger.com\/website-builder\">Hostinger<\/a>, HostGator, SiteGround, and other companies.\u00a0You have many options to choose from when it comes to <a href=\"https:\/\/www.mgt-commerce.com\/blog\/magento-commerce-web-hosting\/\" target=\"_blank\" rel=\"noreferrer noopener\">web hosting<\/a> &#8211; WordPress hosting, <a href=\"https:\/\/ultahost.com\/cpanel-vps-hosting\" target=\"_blank\" rel=\"noreferrer noopener\">cpanel vps hosting<\/a>, shared hosting, etc.<\/p>\n\n\n\n<p>You can also acquire your domain name and hosting plan from the same company. It\u2019s entirely up to you.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 2: Install WordPress&nbsp;<\/h3>\n\n\n\n<p>WordPress is an open-source platform and is free to use. <a href=\"https:\/\/www.liquidweb.com\/products\/cloud-hosting\/vps\/\" target=\"_blank\" rel=\"noreferrer noopener\">Most hosting providers<\/a> automatically install WordPress. But, if you want to do it yourself, you can check out a video tutorial <a href=\"https:\/\/www.youtube.com\/watch?v=bYtu9K0CcFo&amp;ab_channel=WPCrafter.comWordPressForNon-Techies\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">here<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 3: Install the Astra theme&nbsp;<\/h3>\n\n\n\n<p>After installing WordPress, you\u2019ll need a theme to create your website. You can get free or paid themes for almost any use. You can even buy a WooCommerce theme if you run an online store.<\/p>\n\n\n\n<p>Among all available themes, Astra stands out because it\u2019s a free, fast, and responsive WordPress theme.&nbsp;<\/p>\n\n\n\n<p>The theme also supports leading page builders including Gutenberg, Elementor, and Beaver Builder.&nbsp;<\/p>\n\n\n\n<p>The Astra theme comes with readymade Starter Templates that help you to build a complete website without writing a single line of code.&nbsp;However, it is always good to have some knowledge on <a href=\"https:\/\/www.digitalsilk.com\/digital-trends\/website-terminology\/\" target=\"_blank\" rel=\"noreferrer noopener\">website terminology<\/a> when working on your website.<\/p>\n\n\n\n<p>Let\u2019s use Astra to create a beautiful landing page.&nbsp;<\/p>\n\n\n\n<p>To install the Astra theme, go to the WordPress admin panel and select the <strong>Appearance &gt; Themes <\/strong>option.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/Dt6TZ3vs00vLiEuShA4LJBqgD1rlE0VJOLwCNdpyi3o4H1Ke26EdMzO2mEkxOu4qSBLsKImsFNLqdVfVnqZS_rY_6aHrqpNa_1gqxrmrJnGp5zgI_XXD6zmoBNtgbAm7LoKmKiq5e6zjU3INmU3TVouxpU0Y4Z6-ToQzw4fMAbcfGteCvFzepnWISSs6Fg\" alt=\"Appearance themes option\" title=\"WP dashboard \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>After that, click on the<strong> \u201cAdd New\u201d <\/strong>button.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/5lKvDIwK5wqEMX2gqxWRcoir0-gZs8neaVXdYgUpmSdYTaakTeg5NCfdEBI9Rg1WBoASxmi2UIhorB3dRwcP8tmG8yMNEcJgdZ5eTpF0zUJFpszcbqs6nGhhT7Je_wMRKYgf0QlqUd32cIs1bAva_caUWgj3Xwt7qmTHh4QTazTttUTo_LQBr-v6iw-gTg\" alt=\"click on add new button to choose Astra theme\n\n\" title=\"Add new option \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Search for<strong> \u201cAstra\u201d <\/strong>and click \u201c<strong>Install<\/strong>\u201d.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/00mbFVGqTq6JnVAO0om6Fijglxl5PVKif1aTXmWfP5ys-5JuxIjb6bzNPhalD5AaEJHHwm5jOuhL_63I2zJCwPCv2iXoHR_PLqP6hhsajEc0OcMutKgysKoQrEDMvKdVSgdvYCri6blkghr6dirq3JyvNOGVz0Z_jav_gKUiadtd1BftjiBWUyBXTPxDew\" alt=\"click on install button to use Astra theme\n\" title=\"Astra theme \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Once Astra is installed, <strong>Activate <\/strong>the theme.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/PZaepubz5QuPU8UYZFmSMaUgqNnag5STDx46LCyDYa5UnTxNJ-NQtjLgulLyr6QxmklqIKl1sbVq0catsZIN1qwxz1b9XsqnJ_jJ50O1S-4EuOrsf3CUbxXFWzocEOLdXWxnYXNnl7EtRJkGww-PKOrTXLIARN_m01TXT-v2voeRz7b24dOIa7pDCQU_4A\" alt=\"Click on activate button to start with astra \" title=\"Activate button\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Now, that the Astra theme is installed, you just need the Starter Templates plugin to <a href=\"https:\/\/dorik.com\/blog\/how-to-create-a-landing-page\" target=\"_blank\" rel=\"noreferrer noopener\">create a beautiful landing page<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 4: Install the Starter Templates plugin<\/h3>\n\n\n\n<p>Using Starter Templates, you can create amazing landing pages in minutes.&nbsp;<\/p>\n\n\n\n<p>Before moving further, have a look at the benefits of Starter Templates:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Bundled with free and paid landing templates.<\/li>\n\n\n\n<li>Works well with drag-and-drop page editors.<\/li>\n\n\n\n<li>A wide range of readymade templates.&nbsp;<\/li>\n\n\n\n<li>Works best with the Astra theme.<\/li>\n\n\n\n<li>Fully responsive and SEO-friendly.<\/li>\n<\/ul>\n\n\n\n<p>To install the Starter Templates plugin, navigate to the WordPress admin dashboard and select <strong>Plugins &gt; Add New<\/strong>.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/6CLxvFXtHGYfOyC2BrGT50MHknVNPRjpaAMzIxX9ANAwyHbpozopFL-_V8RseSm134BnajXmvrOFzmphMim_Wy0p4oPDiPF7LuUv7vMHVz_-Bbhvki673ZhtReF_NETwKOIuPtTt4DJQCNNN4RkplbDJfiOi7p0Qb1z90uDr2lmWPSS5Raw_3IGvdnB5WQ\" alt=\"Click on add new to install Starter templates\" title=\"plugins - add new\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Search <strong>\u201cStarter Templates\u201d<\/strong> in the search bar and click <strong>\u201cInstall Now.\u201d<\/strong>&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/L-gB3j8vs2x4OGHDjyhXCboGbng22cJtxLhMxXuY0p8awNKOkCmYgSvPcMDDTAw7V2d55OdQzpvws_ySw8B64dPMRRJHFI0mxK1N6wiCC1LNBS6Za261LIC0hj0mgRT-6vggcOKjcI2t168PcjbNvLO7LraaYZ8mWH8BSLJK2jyrTEpzJV9yZRkqJu1-sA\" alt=\"Click on install now button to use Starter Templates \" title=\"Starter templates\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>After installing, tap on the \u201c<strong>Activate<\/strong>\u201d button.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/q6HOCQ5d0S290-DhOhLMv4lbs-hyQf14zOCxExoSlu8LLcL-3QP2Czl9YiK1gLIcPRGRjxVPunCMsJwdREaYrCMzLHCmXkabIa9qqntatOiil9fDQYKpl5xAPa1fj8qvXR5_cdU-h02KVekky_yPj2BIgoWnSyD10bBuXAPcUkSftIHqrgbLolJ3hPgKPQ\" alt=\"activating starter templates\" title=\"activating starter templates\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>After activating Starter Templates, you can import a single landing page template to your page or post. To do this, you will need to use the Elementor page builder, Spectra or Gutenberg.<\/p>\n\n\n\n<p>We\u2019re going to use the Gutenberg editor for this guide as it comes with <a href=\"https:\/\/www.blogsdoor.com\/increase-wordpress-php-memory-size\/\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Page Template Import Process<\/h4>\n\n\n\n<p><strong>1 &#8211;<\/strong> Go to <strong>WordPress admin<\/strong> &gt; <strong>Pages<\/strong> and access the editor to access the Gutenberg template library.&nbsp;<\/p>\n\n\n\n<p><strong>2 &#8211;<\/strong> Import a template by clicking on the <strong>\u201cStarter Templates\u201d<\/strong> button in the editor:&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/kdhLbZioe2ty5l98W0jas_8MdnpCLbpiFz87sOkur9BLNugq6CFB_amA0m00c4SXjzazr9pWtMcxhaJ0gTuvtSwbwZZUE8Dx4nDcGQvLdQNQ6H9087uxtCg7X4LvkHtAj6UfbBsOm7Oe-DReAEJ3Cza_1ojINcH4KGVlmIKNd_KmZodEBMUPqhg_YW-wIw\" alt=\"Add landing page title \n\" title=\"Starter Templates \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>3 &#8211; <\/strong>Click on <strong>Starter Templates <\/strong>and browse through the library to find a landing page template you like.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/VExTSY1P9tmeTGkT1uPo5e7cvZO8uWXgKMCdlPprHCNr153meJdY-bP4oMO6gdaPAYMv3A2wHk7HNJq0hEE4GfW5PIfZGGxbZLL75Uk3YTaDj6waS9XM-5GIuklEw-seRVecYZzWTe7Y2hbYIN5bjmiOxSxSOsTsb9saytSwEamIfcLYBqCDWX_TlmEnEA\" alt=\"choose event landing page template\n\" title=\"search keyword landing \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>4 &#8211; <\/strong>Select the template and click the <strong>\u201cImport Template\u201d<\/strong> button.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/YGYzJEEQDgWjXVsAejE02PBauqDgf2GHXtkJeEASU7qLfEywGCia_-et5Pqp1IgypIgGk7l48nY05KBfNP06aiZ-j-JL6wwvvXFY_VG3vHKCsI0dPsFlJwNs5IqNHhNlI37SfOjxRSQ9_Bk6xQWR6g9CIau0xORdL94NpLBWNGGwQFIbPnrFxisgvUF0sA\" alt=\"click on import button \" title=\"Design and Experience landing page\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>5 &#8211;<\/strong> Once the import process is completed, you can view the single- landing page template automatically as \u201c<strong>Draft<\/strong>\u201d.&nbsp;<\/p>\n\n\n\n<p>As the template includes everything, you\u2019ll just need to add any information you need and change the rest so it\u2019s relevant to your business and the purpose.<\/p>\n\n\n\n<p>Simply select a block on the page and use the menus above the block and in the right pane to make your changes.<\/p>\n\n\n\n<p>That\u2019s it!&nbsp;<\/p>\n\n\n\n<p>With just a few steps, you can create a beautiful landing page!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pro Tip<\/h3>\n\n\n\n<p>If you want to add brand trust and authority to the landing pages, <a href=\"https:\/\/tagembed.com\/\">Tagembed<\/a> has interactive features to <a href=\"https:\/\/tagembed.com\/blog\/embed-instagram-feed-on-website-for-free\/\">embed Instagram Feed<\/a>, Twitter Feed, Google Reviews, YouTube Videos, and more Social Media Feeds.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/app.tagembed.com\/accounts\/register\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/usNXPM4XxdEQHizNLvzorewZtUY9Iz8HgHzGrItPFupowWIs6ITaZfub3TZUR_pEQVLkH_UPgEKNjROZXzIx4HNyNomrsjMY3yAE_X1vwQx51e3gcFlmseQ9KFj5NwHJCi9nOivENxp9Tp3zjq8lzT9zwqcAqgJv7BsjuFknrfEl_jt_NO3AfElSKobk9w\" alt=\"Tagembed\"\/><\/a><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Using the Tagembed plugin, you can embed delightful Twitter Feed and Google Reviews with a few clicks.<\/p>\n\n\n\n<p>The plugin has several benefits, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tagembed has advanced content filtering.<\/li>\n\n\n\n<li>It supports instant content updates.<\/li>\n\n\n\n<li>Users can generate reports with analytics.<\/li>\n\n\n\n<li>Tagembed has the option to create Custom CSS.<\/li>\n\n\n\n<li>It also works great with Astra and Spectra.<\/li>\n\n\n\n<li>It provides multiple <a href=\"https:\/\/tagembed.com\/blog\/instagram-widgets-benefits\/\">social media embedding features<\/a> to your website<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Step 5: Customize your landing page using Spectra:&nbsp;<\/h3>\n\n\n\n<p><a href=\"https:\/\/wpspectra.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Spectra<\/a> is a free addon that adds extra blocks to the Gutenberg page editor.&nbsp;<\/p>\n\n\n\n<p>To add Spectra to your site, navigate to the WordPress admin panel and head to <strong>Plugins &gt; Add New.&nbsp;<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/KhvxaVNsitux4Ld2atW5hJkt5fx3NMdKFHhPVazu2zJu2WXV7pjbkaCUYvL1ICWpiRcULlPo54IXg_oy8c79BafvaTTjw6LC3SWhV8u9kNGEDSaeKEQW-FcZ1EZVeCFK3xf6kViI6dlh5COq2rgT6ZzuUVyVNSdL356PlEW1kyMN7ebOhBtIL11r8cYhFw\" alt=\"Add spectra \" title=\"Add new plugin\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Search the keyword \u201c<strong>Spectra<\/strong>\u201d and click the <strong>\u201cInstall Now\u201d<\/strong> button.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/PxcYF3qai6tj4oqZWjNbteGF8Xs6zD9zJRkSLTVjasgIobFjk93oX3E_hRnamuK1YKGavR-zofaB4fcgzmV5Xt09MyczyLMdk_4GsPZycmImqHDLmaOkHED2hJTuCHUnHm58QuB8rvGnr7YWTVhiz35ZfZUq54Uu1e8BVF_7XaOzc2MreUd0QDz8m09RqQ\" alt=\"Click on install now button\n\" title=\"Search Spectra\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>To start using Spectra, once the installation is completed, click on the \u201c<strong>Activate<\/strong>\u201d button.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/YFw6qpb2RBXA8JEerIhZHxaldkrV3ihcrAPG0SEfe1U6gFEgSLhec2LZ0n1m70bbFz8o40lxOw0hqta2Es_CQPdAvu_0Xbma6BLn1EQx45Oaj3LVPvtvzp-kdYQIZmi9jLeD4wWfzd_TKGdiY7-vkcaZt7ubzVUxCk8H10DdyFk-eLQ8POyC_u21ahQRpQ\" alt=\"Start using Spectra blocks after clicking activate button\" title=\"Activate button \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Now, you can start customizing your landing page using the Spectra block editor.&nbsp;<\/p>\n\n\n\n<p>You can customize the landing page by navigating to the WordPress admin dashboard and going to <strong>Pages &gt; All Pages<\/strong>.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/yHjXMiPuiSWVxE9mDXVmGmLtvf-rxWCJ7n4TTSm6NdumF4veA-GOgjlZqhMi_cAShIxrp8XM-46o22D51k9CktwUjLECD8yXUxhF1LFp_UlMfM7Re1koVAs-jnuuJWvDW2NFl0DBIs37c6SGvpc8yuhsymc4fUVblRQ_GtsNq8mQDriedN49h7HHCTr_xA\" alt=\"go to pages and click on all pages \n\" title=\"WordPress admin dashboard \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Select the landing page and click on the \u201c<strong>Edit<\/strong>\u201d button.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/HCNJ6LeAOcVy-MAcT2nvp6Kg5TF-EwGOfkJT0AqTBE_lto9ox7blYKt0reJjSxpFtveSQ8XQq4m7rl-dE3tohNNc61S55H0mH-aEvKzcdSuYW213K_vrzh66xPHkm3qfuc9XMR_nnePkDIlz4-G854za38wyML085_TufOTuHEjZSl9vheT2ym2ICVTzYQ\" alt=\"Select landing page to start editing\" title=\"WordPress admin dashboard - Pages\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>After clicking on \u201c<strong>Edit<\/strong>\u201d, you will see the Gutenberg editor. If you\u2019re new to Gutenberg, you can view the tour otherwise skip it by clicking on the \u201c<strong>(+)<\/strong>\u201d icon.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/So43gnBXcUpfrgCVcIIIwZIhyoOAe9JdmhevvOi23XyiZC2_4w2BM_pK39whpLpkJKWx4qdLxobjlQOTps1geQg_K93AJM6HgJ2NCeNbXg5VKOuXcmD1raJZO0fqnNuWRte8lwuh_b0gXuldxWBlH5T3WkyBzwC_ZNY7xp34lqUySOvTlp-12L3K8KGTtg\" alt=\"Welcome to the block editor popup\n\" title=\"Landing page editor \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>After skipping the tour, you can start adding blocks to the landing page by clicking the \u201c<strong>(+)<\/strong>\u201d icon.<\/p>\n\n\n\n<p>Spectra comes with 31 unique blocks. See the image below that depicts 31 blocks in the left panel.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/lmsBTDH-E-HJ5nHcBaEXOKDiB5ZTisUJis9lEfni11MBsRavA-MbVwApPQxY-N0LEYzbrQNBbGo2qa74ec0XkNpXYnEImPuTZmIzvuCU_0I2RL2pnz0BnPOzmxih0al_PiLIpQFKaqGZtiOkEJQUrlN3r6NBU2D-YalFhaNA7I5l9ShQ9h2uJw0pX4DHWw\" alt=\"Select any of these to add in your landing page.\" title=\"31 Spectra blocks \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Once you\u2019re done with customization, you can hit the <strong>\u201cPreview\u201d<\/strong> button to see changes.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/oqej86PREonT8IAE4b7PjY3Npmq1BsZ7kydYH2Kc9UzSmI0moEQVt_nQw3Dya8b4phXh6EGN2nKMxlzuwCux76MOg_JGQLdlv_D4CDGwaIiwHSvxLv8zF7ZvJ9KY7lhgjih53KWsEB6Wc2PAX-c2duvkSPBh3-h1w-OzQVQCGE75YIYw0PTnNrJO0zD3sA\" alt=\"Click on preview button to see changes\n\" title=\"Event landing page \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Once all is done, don\u2019t forget to click \u201c<strong>Publish<\/strong>\u201d.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/Cah0yXiBy1-_URiSwfEsTJv_KHCnSShFyq2DjOpb_AECx54AjjCYxFltd6vVQoGgyVHqUsw2ZZyx8-8zD7vPqo_aVjZYbxpMJsmB9ltdFc-bjnNRLlCPFuHAM2qD6qMM_EU0DAkH6IgwidVhMWTARg5yUc3ToANt6tAY6lwZmIu4_u4LDgnvBVogAXtYMA\" alt=\"Click on publish button \n\" title=\"Design and experience event landing page \"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>And there you have your customized landing page!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bottom line<\/h2>\n\n\n\n<p>Now you know how to create a beautiful landing page using WordPress, the Astra theme, Starter Templates, and the Spectra block editor.&nbsp;<\/p>\n\n\n\n<p>This bundle will help you create content-rich landing pages that will convert. All for free.<\/p>\n\n\n\n<p>You can also opt for pre-designed landing page templates for a quick design launch. They offer visually appealing, conversion-focused foundations, saving you from technical intricacies.<\/p>\n\n\n\n<p>We hope that this article helped you to learn how to create a landing page in WordPress easily. If you like this article and want to share your view on it, please add your comments below.<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p class=\"excerpt\">Do you want to create a custom landing page for your website that converts? With more than 4.66&#8230;<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":4,"featured_media":6827,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[4,7],"tags":[],"class_list":["post-6822","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-ideas","category-guest-post"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Create a Landing Page in WordPress that Converts<\/title>\n<meta name=\"description\" content=\"Create an everlasting impression on your visitors. Learn the simplest way to make your landing page more beneficial and impressive.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tagembed.com\/blog\/how-to-create-a-landing-page-in-wordpress\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create a Landing Page in WordPress that Converts\" \/>\n<meta property=\"og:description\" content=\"Create an everlasting impression on your visitors. 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