How To Embed Instagram Feed On Website?

Want to embed Instagram feed on your website without coding? You have two practical options. You can use Instagram’s native embed option when you want to display a single public post, reel, guide, or profile preview. But if you want to show a full, customizable, and regularly updating Instagram feed, a no-code Instagram feed widget tool like Tagembed is the better option.

With Tagembed, you can collect Instagram content from your handle, hashtag, mentions, tagged posts, reels, or stories, customize the feed design, moderate the content, and publish it on your website using a simple embed code.

In this guide, we’ll show you how to embed Instagram feed on any website using Tagembed, how Instagram’s official embed option works, and how to add the Instagram feed embed code to popular platforms like HTML, WordPress, Shopify, Wix, Squarespace, Webflow, Google Sites, Elementor, and more.

Native Instagram Embed vs Tagembed: Which Method Should You Use?

Before you add Instagram feed to website pages, it is important to choose the right method. Instagram’s official embed option is useful for simple single-post embedding, while Tagembed is useful when you want to display Instagram feed on website pages as a complete, branded, and regularly updated feed.

Method 1: Embed Instagram Feed On Website Using Tagembed

Tagembed helps you create, customize, moderate, and publish an Instagram feed on website pages without coding. Follow these steps to generate your Instagram feed embed code and publish the feed on your website.

1: Sign Up for Tagembed & Create your Instagram feed

• Visit Tagembed and create your Tagembed account for free.

• After signing up, from the options in your window, select “Social feeds on Website.” 

• Choose Your Industry Type to Get a Personalized Feed

2: Choose Your Source As Instagram

• Once the email is verified, you will be redirected to your gallery. The “Choose Source Network” window will appear on your screen. 

• From the given options, select “Instagram” as your source, pick a connection type from the provided options, and connect your Instagram account. 

• Hit “Create Feed” to get started.

3: Customize Your Feed

• Click the “Publish” option in the left sidebar. 
• To change the gallery’s look, click on the “Theme” tab and choose the desired layout. 
• You can also personalize your gallery by clicking the “Customization” tab to change the font style, size, card color, and more.

4: Generate The Instagram Feed Embed Code And Publish

• Once you are happy with your customization, click the “Generate Code” button. Through the embedded Instagram code generator, you will then obtain the Code.

• Select your “Gallery Type” and select your platform. 
• Adjust the width and height of your Gallery, then copy and paste the code on the backend of your website.

That’s it, your Instagram feed is now embedded on your website.

Method 2: Use Instagram’s Official Embed Option

Instagram also provides a native embed option. This method is free and useful when you want to embed a single public Instagram post, reel, guide, or profile preview on your website

Here’s how to use Instagram’s official embed option:

1. Open Instagram on your desktop browser.
2. Go to the public post, reel, guide, or profile you want to embed.
3. Click the three-dot menu.
4. Select “Embed.”
5. Copy the Instagram embed code.
6. Open your website editor or CMS backend.
7. Paste the code into a Custom HTML, Code, or Embed block.
8. Save and publish the page.

Limitations Of Instagram’s Native Embed Option

Instagram’s official embed option is simple, but it has limitations if your goal is to display a complete Instagram feed on your website.

• It is best for single posts, reels, guides, or profile previews.
• It does not give you full design customization.
• It does not offer advanced moderation.
• It is not ideal for hashtag campaigns, shoppable galleries, or UGC feeds.
• It does not provide the same feed layout control as a dedicated Instagram feed tool.

So, if you only need to show one Instagram post, use Instagram’s native embed. But if you want to embed Instagram feed with multiple posts, custom layouts, moderation, and a branded design, Tagembed is the better option.

How To Add Instagram Feed Embed Code On Different Website Platforms

Once you generate your Instagram feed embed code from Tagembed, you can add it to almost any website builder or CMS. The exact steps may change slightly depending on your platform, but the process is usually the same: choose your website platform, copy the embed code, open your page editor, add a Custom HTML or Embed block, paste the code, and publish the page.

1. Integrate Instagram Feed into HTML Website

Adding an Instagram feed to HTML website is straightforward. Follow these simple steps to seamlessly integrate Instagram on html website and enhance your website’s visual appeal:

• Click on the “Publish” button once your feed is configured.
• A screen with multiple CMS will open. Choose “HTML” here.
• Now, click on the copy code button to copy the generated embed HTML Instagram feed code.
• Open your website HTML file using a text editor and navigate to the section where you want to embed your Instagram Feed.
• Paste the copied Instagram feed HTML code and save your HTML file.

Reload your site to view the live Instagram posts on the HTML website. (Full Guide)

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2. Add Instagram Feed To Shopify Website

Once satisfied with your shopify Instagram widgets’ overall appearance and content, it’s time to generate the Instagram embed code. 

• Click on the “Publish” button located at the editor’s bottom left corner
• Then choose Shopify as your CMS platform to generate the embed code. 
• Click “Copy code” to copy the generated Instagram feed embed code to your clipboard.
• Now, log in to your Shopify admin store. Navigate to the sales section and click on “Online Store.” 
• Select “Themes” from the drop-down menu and click on the “Customize” option. 
• On the left menu panel, select “Custom Content.” 
• Add “Custom Liquid” and paste the copied embed code into the input box. 
• Finally, click on the “Save” button to complete the embedding process.

Congratulations! You have successfully embed Instagram post on website. Now, enhance the visual appeal of your Shopify website and create engagement among your visitors. (Full Guide)

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3. Add Instagram Feed To WordPress Website

Here are the straightforward steps to seamlessly embed Instagram feed code on WordPress website in just a few seconds.

• Once you are satisfied with the Instagram feed’s appearance, go to the Publish section and select WordPress from the available options.
• Then, click on the copy code button to copy the Instagram feed embed code.
• Now, log in to your WordPress website admin panel.
• Choose the page, blog, or section where you want to embed Instagram post on WordPress website.
• Click the (+) Add Block button and choose Custom HTML.
• Paste the copied Instagram WordPress code into the input box and click the Update button.

Voilà! Your Instagram Feeds are now live on your WordPress website.

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4. Insert Instagram Feed into Elementor Website

To insert Instagram feed into Elementor website, follow these steps to integrate seamlessly:

• In the widget editor, click on the “Publish” button.
• For Elementor, select “Other” as your platform, then click “Copy Code” to copy the Instagram feed embed code.
• Log in to your Elementor site and navigate to the page or post where you want to add an Instagram feed to your Elementor website.
• In the Elementor editor, find the HTML widget or drag and drop a new one onto the page.
• Paste the copied embed code into the HTML widget.
• Save your changes in the Elementor editor.

Reload your site to check the live Elementor Instagram widget

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5. Embed Instagram Feed On Squarespace Website

Squarespace is a fantastic website builder that creates dynamic websites. You can integrate Instagram feed into Squarespace website, according to the following steps mentioned below:

• In the widget editor, click on the “Publish” button.
• Choose “Squarespace” as your platform.
• Click on “Get code” to generate the embed code.
• Copy the provided HTML embed code to your clipboard.
• Log in to your Squarespace account.
• Navigate to the page where you want to embed the Instagram post.
• Edit the page. And then a new content block.
• Choose “Code” from the block options.
• Paste the copied Tagembed HTML embed code into the code block.
• Save the changes. Review your integrated Instagram into your squarespace website.

Ensure the Instagram content is seamlessly embedded using Tagembed. (Full Guide)

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6. Include Instagram Feed On Webflow Website

Webflow is a great website builder that enables teams to collaborate and build websites. Moreover, you can integrate Instagram feed into website by following the steps below:

• To generate the Instagram feed embed code, click on the Publish button.
• Then choose Other as your CMS platform.
• Set the height & width of the feed widget and then click on the Copy code button.
• Your Webflow Instagram feed embed code is now copied to your clipboard.
• Now, log in to the admin panel of your Webflow website account.
• Navigate to the page where you want to embed the Instagram post.
• From the menu panel, click the add element and scroll to the “embed” option.
• Drag & Drop the embed element to your webpage where you want to embed Instagram posts.
• Paste the embed code and save your changes.

Reload your webpage to view the live embedded Instagram on the webflow website.

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7. Insert Instagram Feed into Wix Website

Perhaps after completing the collection and curation steps its time to add Instagram feed to wix website. Follow the steps below for the guide.

• Click on the Publish button.
• Select Wix as your website-building platform.
• Adjust height & width, then click on the Copy Code button.
• Log in to the Wix admin and open the webpage where you want to integrate the Instagram feed.
• Click on the ‘+Add’ button.
• Click on ‘More’ and select ‘HTML iFrame’ from the embed options.
• Paste the generated HTML code into the code field.
• Click on ‘Apply’ to save the changes.

You can seamlessly add Instagram to your Wix website in just a few steps. (Full Guide)

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8. Integrate Instagram Feed into Weebly Website

Since you’ve collected and customized your Instagram posts, it’s now time to integrate Instagram feed into website. Follow the steps below to add Instagram to weebly website:

• Now, click on the Publish button and choose Other as your CMS
• Adjust height & width if needed, and click on the Copy Code button to copy the embed code for your desired Instagram post and copy it.
• Navigate to the specific page on your Weebly website where you wish to integrate Instagram feed.
• Look for the ‘Embed Code’ option on the Weebly editor. Click on it to open the embedding settings.
• Opt for the ‘HTML box’ element and select ‘Edit Custom HTML.’
• Paste the copied Instagram feed embed code into the HTML box.
• Save your changes.

And now reload the page to view a live, integrated Instagram profile on your Weebly website.

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9. Include Instagram Feed On Bigcommerce Website

BigCommerce is a powerful platform for building dynamic online stores. You can easily include Instagram feed on website store by following these simple steps:

• Click on The “Publish” Button
• Then select OTHER as your website platform and click the COPY CODE button to copy the embed code.
• Log in to your BigCommerce account
• Go to Storefront > Web Pages to add the post to a specific page or Storefront > Theme to add it to a product page or homepage.
• Click “Edit” on the desired page.
• Switch to the HTML editor (look for the “<>” or “Source” button).
• If the preview looks good, publish the page with the embedded Instagram post.

Reload your site to check the live Bigcommerce Instagram widget

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10. Include Instagram Feed On HubSpot Website

To insert Instagram Feed into HubSpot website, follow these steps:

• Click on the Publish button on the editor.
• Then select OTHER as your website platform and click the COPY CODE button to copy the embed code.
• Now, log in to your HubSpot admin and go to the marketing section, and click on the landing page option
• Choose the page you want to add Instagram posts to and click on the edit button
• Now go to File > Page Settings and select Advanced.
• You’ll see a Footer HTML option; paste the Instagram feed embed code there.
• Lastly, save the changes made and publish.

Reload your webpage to view the live Instagram content embedded on your HubSpot website.

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11. Insert Instagram Feed into Google Sites

Eventually, you may have completed the collection and customization steps. Now it’s time to integrate the Instagram feed into the Google site. It is a seamless process to insert Instagram feed into Google Sites. Just follow the steps below:

• Click the “Publish” button, then select “OTHER” as your platform.
• Then adjust the height & width if needed, or else click on the COPY CODE button to copy the embed code to your clipboard.
• Now, log in to your Google Sites admin and navigate to the page where you want to include Instagram feed.
• Click on “Embed” in the Google Sites page editor.
• Then choose “Embed code” and PASTE the Instagram feed embed code.
• Save the changes to finalize the embedding process.

Congratulations! You’ve successfully include Instagram feed on Google Sites. Now, elevate your Google site’s visual appeal and foster greater engagement with your visitors.

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12. Embed Instagram Reel Discord Website

To embed Instagram reel on Discord website or channel, you can’t directly embed it in the same way you would on a traditional website. However, you can share posts and link to your Instagram account. Here’s how you can do it:

• Copy Instagram Post Link – Go to Instagram, find the post, click the three dots, and select “Copy Link.”
• Open Discord – then go to the server or channel where you want to share.
• Paste the Link – In the chat box, paste the copied link.
• Send the Message – Hit “Enter” to share your Instagram post link.

Save your changes and reload the page to view a live, embed Instagram reel on Discord website.

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13. Insert Instagram Feed into Opencart

Follow these easy steps to seamlessly add Instagram feed to Opencart website and enhance your website’s visual appeal:

• Log in to your OpenCart Admin Panel.
• Go to Extensions → Extensions → Content → HTML Content.
• Click Add New, paste the embed code.
• Save and assign it to a layout (Home/Product/Category page).
• Refresh your store – your Instagram feed is live on your website.

You can seamlessly add Instagram feed to Opencart website in just a few steps.

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14. Embed Instagram Feed On React Site

An easy way to add Instagram feed on React website. To follow these simple steps to seamlessly insert Instagram feed into website and enhance your website’s visual appeal:

• Copy the React/JavaScript embed code from the dashboard using Tagembed.
• Open your React project.
• Paste the embed code inside a component using dangerouslySetInnerHTML
• Add the component to the page where you want the feed.
• Save and run the app – the Instagram feed appears live.

That’s it. Your Instagram posts are now live on your website.

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Best Practices Before You Embed Instagram Feed On Website

Embedding Instagram feed is easy, but the way you display it can impact engagement, trust, and user experience. Follow these best practices before publishing your Instagram feed.

1. Choose The Right Feed Type

Use a handle feed to show your own Instagram posts, a hashtag feed for campaigns and events, a mentions feed for brand conversations, and a tagged feed to showcase user-generated content.

2. Moderate Your Instagram Content

Do not display every Instagram post automatically if you are using UGC, hashtags, or tagged content. Moderate the feed and approve only the posts that match your brand image.

3. Match The Feed Design With Your Website

Choose a layout, color style, and card design that matches your website. A well-designed Instagram feed should look like a natural part of your website, not a random social media block.

4. Place The Feed Where It Supports The User Journey

You can place your Instagram feed on the homepage, product pages, event pages, landing pages, testimonial pages, or portfolio pages. For eCommerce websites, Instagram UGC works especially well near product sections and conversion-focused areas.

5. Keep Performance In Mind

Avoid adding too many heavy widgets on the same page. Use a responsive feed layout and enable performance-friendly options such as lazy loading or asynchronous loading when available.

6. Add A Clear CTA

If your goal is to drive action, add a CTA near your Instagram feed. For example, you can encourage visitors to follow your Instagram profile, explore products, join a hashtag campaign, or shop featured posts.

Troubleshooting: Instagram Feed Not Showing On Website?

If your embedded Instagram feed is not showing properly, check the following points:

1. Check The Embed Code

Make sure you copied the complete Instagram feed embed code and pasted it into a Custom HTML, Code, Embed, or iframe-supported block.

2. Check Website Builder Restrictions

Some website builders restrict scripts or custom code on specific plans. If the feed does not appear, check whether your CMS allows third-party embed code.

3. Reconnect Your Instagram Account

If your feed stops updating, reconnect your Instagram account inside Tagembed and refresh the feed.

4. Check Feed Moderation Settings

If moderation is enabled, new Instagram posts may not appear until you approve them from the dashboard.

5. Clear Website Cache

Sometimes the updated feed may not appear immediately because of website caching. Clear your website cache and reload the page.

Why Should You Include Instagram Feed On Website?

1. Embed Instagram Feed + Get Enhanced Engagement

In this digital era, you know how much users love interacting with social media content. Thus, republishing the same social content on your website increases the likelihood of user engagement. Moreover, if your website is engaging and interactive, you’ll have a lower bounce rate, which in turn leads to longer dwell time.

2. Include Instagram Feed + Increased Brand Trust

You can showcase social proof or integrate Instagram user-generated content on your website to increase trust for your brand. Inevitably, when you showcase to visitors what and how your satisfied customers use your products or services, it influences their decisions.

It is a vital step to expand the active social community, which will generate more user-generated content and foster positive engagement around your brand.

3. Insert Instagram Feed + Improved Aesthetics

Apart from the general information and images on the website. Include Instagram feed on website is seamless with Tagembed. The wide range of customization options lets you blend the look and feel of the Instagram feed gallery with the website.

4. Add Instagram Feed + Wider Reach

You can boost your Instagram profile’s social presence among your website visitors. Educate them with your content, generate interest, and you might get a follower, too. Nonetheless, you can even promote your social campaign, such as an Instagram Hashtag Campaign, to attract more submissions.

Insert Instagram feed into website is a strategic move that can enhance user engagement, improve website performance, and positively impact SEO. It bridges the gap between social media presence and website content, creating a dynamic online presence. The integration not only enriches the user experience but also leverages visual storytelling and social proof to drive business growth and build brand loyalty.

5. Display Instagram Feed + Drive More Conversions 

When you showcase your authentic user-generated content, including Instagram on your website, you will likely build more trust and credibility. This will help you drive more conversions on the platform, as users will learn about other users’ product experiences.

Additionally, embedding such content encourages visitors to spend more time on your website. This directly impacts your website’s traffic, leading to better SEO rankings, greater reach, and, consequently, more conversions.

Conclusion

Embedding Instagram feed on your website is one of the easiest ways to connect your social media presence with your website experience.

If you only want to display a single Instagram post, reel, guide, or profile preview, Instagram’s native embed option can work well. But if you want to show a full Instagram feed with multiple posts, custom layouts, moderation, responsive design, and feed sources like hashtags, mentions, reels, stories, or tagged posts, Tagembed gives you a simpler no-code solution.

With Tagembed, you can collect your Instagram content, customize the design, generate the embed code, and publish the feed on almost any website platform in just a few steps.

Start embedding your Instagram feed today and turn your website into a more visual, engaging, and trustworthy brand experience.